I bought an Ed Hardy Born Wild for Men 3 Piece Gift Set at Marshall's for $24.99. The retail price was $55.00 and the gift set included a 1.7 oz and 0.25 oz EDT spray bottles, and a 3.0 oz Hair/Body Wash. A 1.7 oz EDT bottle retails for around $33.00, so I think I got a good deal. So, what does it smell like? It smells like a sweet fruity blend of orange and apple, that is also spicy. There is also a floral note in the middle, then it dries down to a sweet, woody note. There are not a lot of You Tube video reviews for this fragrance, but it has been described as sweet and geared more for teens and college students. Even though I am over 40, I like the sweetness. The most amazing thing is the longevity. It lasted a good 7 hours on me. After 12 hours, it is a skin scent, but I can still smell it. Amazing! I will have to try a couple more wearings to see if the sweetness is too heavy for summer. The name of the fragrance, Born Wild, is a complete opposite of what it smells like. It is not wild at all, but a sweet fragrance. For a first impression, I give Ed Hardy Born Wild a Thumbs Up!
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